Policy Development and Legislative Strategy
The Sheridan Group has led some of the most innovative advocacy movements for social change. We excel in creating top-down and bottom-up policy and legislative strategies by placing a premium on designing and executing bold, creative and sophisticated advocacy campaigns in order to activate stakeholders and deliver lasting and measureable results.
Our engagement strategies are based on more than two decades of experience working with the nation’s top social change organizations, and are tailored to aid clients of every size and at every stage—from newly formed start-ups to mature multinational enterprises. After working with our client partners to identify their policy goals and platforms, we translate those ideas into advocacy action plans to create effective legislative and executive branch outreach campaigns.
Successful advocacy work requires aligning an organization’s activities—including field operations, marketing and government relations—to more effectively target and educate policymakers and drive their priorities forward. TSG’s team members draw on their years of senior policy and political experience to ensure each client’s message and mission make it out of the Conference Room and into the Committee Room.
Policy Development and Legislative Strategy Case Study: The ONE Campaign